Robert Morris University
Robert Morris University has become one of the best kept secrets in higher ed. It was selected as Best Value All Star by Money Magazine and Highest Ranking, Campus Ethnic Diversity in the Midwest by US News & World Report. Working with their leadership and the Mayor of Chicago’s staff, we helped launch a historic new scholarship for the institution targeting African American high-school graduates. Naming it the New Era Scholarship, we created the entire messaging platform and a catalog which were showcased at a national press conference and on TV and print media.